Energized by people. Shaped by strategy. Focused on impact.
Coaching, Social Media, Olympics
Since 2014, I’ve been actively involved in voluntary work within the sports community, combining my passion for athletics with a strong commitment to youth development and event organization. As a coach, I work directly with young athletes to support their growth and performance. In addition, I lead the social media team, shaping communication and engagement strategies. Since 2018, I have also been actively supporting all activities related to the Olympic Games, contributing to planning, coordination, and execution. Details below.
Professional Coach
For 11 years, I’ve been coaching competitive ski racing, leading the team’s athletic development and acting as a mentor for young athletes. In this role, I combine technical coaching with leadership and team building, culminating in a major success: 100% of our U12 team qualified for the German National Championship.
Social Media Lead
I developed and led the club’s digital media strategy from 2018 until 2025, significantly increasing visibility and attracting sponsors. Built the largest ski club social media in the EU (15K+ TikTok followers) and doubled sponsorship revenue. In 2024, the club was awarded 'Ski Club of the Year' for its digital approach. The same year, I personally received the 'Sports Promoter Award' from the city.
DSM Support
Since 2018, I’ve been volunteering at national-level events organized by Deutsche Sport Marketing (DSM) – including Olympic team outfittings, athlete gatherings, and partner events. Being involved in these moments has allowed me to stay close to the Olympic movement and support German athletes in a meaningful, behind-the-scenes way.
Olympic Games 2018 & 2024
At the Olympic Winter Games in PyeongChang 2018 and the Summer Games in Paris, I volunteered on site at the Deutsches Haus, supporting the German Olympic Sports Confederation (DOSB). Being part of the Olympic spirit in this setting was a unique and formative experience, and allowed me to contribute behind the scenes while representing the values of German sport on an international stage.